Inspiration is the initial thought from which all else follows. At best inspiration fills or creates an open niche or evolves an existing one further to better support some need. At worst inspiration extends hackneyed premises and takes advantage of technical or legal loopholes for pure personal gain.

Both Amazon.com's inspiration to create "the earth's biggest bookstore" and Sanford Wallace's inspiration to send trillions of unsolicited emails have made them rich. But which inspiration would you rather claim as your own?

Of course it should be clear that the Depressed Press will have little or no input to the inspiration phase. However we can review your ideas and perhaps offer suggestions for improvement. We can also research your ideas and discover possible competition or partners for you to consider.

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Introduction Inspiration Exploration Understanding Implementation Conclusion